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CowryWise If there is any fintech app you would love to use in Nigeria, I would totally recommend CowryWise. Not just because I love the name "Cowry" derived from cowries, and wise should be from "investing your cowries wisely". I mean there are a lot of FinTech, from Cowrywise, PiggyVest, Bamboo to even Opay, Moniepoint, …
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Kanye West and his wife, Bianca Censori at the Grammys When you hear the name Kanye West, what do you think? The crazy guy or the businessman? If you're someone who isn't a huge fan of Kanye's kind of music, when did you hear about him first? For real, I want to know. Just pause, …
5 ways to reduce stress and anxiety for 9-5 workers What I intend to share with you is how to reduce stress and anxiety if you are a 9-5 worker. You will be shocked that everything I will share with you also works for Freelancers, and also entrepreneurs too. But before you join me in …
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There you have me This post is about the quickest way of escaping brokeness as a young Nigerian. In over 4 years since I earned my first dollar from the internet, I have heped over 53 persons earn their first $100 from the Internet!! No not crypto! No not forex!! No, not bring 1, bring …
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One of the things you learn in copy writing is Target Audience. Most copywriters call it TA. You can not be a copywriter without target audience. Safe to say, you can not write a copy without a target audience. It's impossible! A target audience is the person or group of people that you expect to …
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5 Common Copywriting Mistakes (and How to Avoid Them) Copywriting is both an art and a science—it requires creativity to capture attention and strategy to drive action. But even the best writers can stumble into common pitfalls that weaken their messaging. Here are five common copywriting mistakes and how you can avoid them to create …
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Why Every Business Needs a Content Strategy (Not Just Content) In today’s competitive digital landscape, producing content is no longer enough. While blog posts, social media updates, and newsletters are essential, without a content strategy, they’re like shooting arrows in the dark—effort without direction. If you want to maximize your impact, you need more than …
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How great copy can boost your email open rates Email marketing remains one of the most powerful tools for businesses, with an average ROI of $36 for every $1 spent. However, no matter how robust your email list is, it means nothing if your audience doesn’t open your emails. That’s where great copywriting comes in. …
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The challenges of Freelance writing Freelance writing is often portrayed as a dream job—working from the comfort of your home, setting your own schedule, and turning creativity into income. While it’s rewarding, it’s far from easy. Freelance writing comes with its unique challenges, and overcoming them requires resilience, adaptability, and a strong sense of purpose. …
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My Career journey! While some may think career in this sense is Banking, let me correct you tha career in this context is the copywriting. You may even call the copywriting — 'my first love! I think the title could have been From Copywriting to Banking and now the Copywriting Banker. Far from what you …
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